Digital loyalty programme — retain regulars automatically
A loyalty program with bonus points turns occasional buyers into regulars: every euro counts, every milestone sends a push, every redemption brings the guest back. GastroSystem builds this straight into your order system, no third party, no separate app.
A digital loyalty programme rewards customers for repeat purchases with points that can be redeemed for discounts or free products. Unlike stamp cards, a points programme offers more flexibility: customers decide when to redeem and can accumulate points.
Points earning: ratio and special promotions
Configure the points earning rate: e.g. 1 point per €1 order value. Promotional multipliers increase order frequency: double points on Tuesdays, 3x points on new dishes, 5x points on a birthday. Special products can be excluded from points earning (e.g. alcohol or very low-margin items).
Tier system: bronze, silver, gold
Define tiers by cumulative points or order count: bronze (0–199 points), silver (200–499 points), gold (500+ points). Each tier offers its own benefits: bronze = welcome voucher, silver = 5% ongoing discount, gold = free delivery + priority handling. Guests see their tier status in the app and the gap to the next tier.
Automatic push triggers on milestones
Push notifications are triggered automatically: 'You've reached 100 points — claim €5 off now' or 'Only 20 points to gold tier'. Timing is configurable: immediately on reaching the milestone, or as a reminder at 18:00 that evening. The redemption process runs directly in the next order — the discount appears automatically in the basket.
Redemption mechanics and minimum hold
Define the redemption rate: 100 points = €5 off. Guests choose at checkout whether and how many points to redeem. Minimum redemption points prevent overly small redemptions (e.g. minimum 50 points). Maximum redemption per order optionally capped (e.g. max. €10 discount per order).
Analytics: who redeems, when and how much?
The dashboard shows: points earned per day/week/month, redemption rate, average points per customer, number of active tier members. If the redemption rate is low, the threshold may be too high. If the redemption rate is high, check the margin: are you giving more discount than planned?
Loyalty programme in numbers
Order frequency
Loyalty programme members order on average 2.5x more often than non-members.
Average ticket
To reach the next tier, members voluntarily spend more.
Platform fee
No third-party provider, no subscription to Stamp Me or Stocard — built directly into GastroSystem.
Frequently asked questions about the loyalty program
Stamp card or points?
Both work. Stamp card: one stamp per order, after ten you get the pizza. Points: points per euro, the reward kicks in at a threshold. On request, only orders above a minimum value count. Several programs can run in parallel.
Do I have to stamp it myself?
No. Once the order is completed or delivered, the stamp lands on the guest's account automatically. In the shop they see how many are still missing.
Does the guest need a customer account?
Yes. It's collected on their customer account in your shop. They don't need a paper card or an extra app.
How do I redeem a reward?
The guest shows their full card, you tap Redeem reward. The member list filters at the push of a button for everyone who can redeem something right now.
What happens on a refund?
If an order is refunded, the system takes the stamp or points back. No reward for money that's been refunded.
Do points expire?
No. Collected stamps and points stay put.
Are there tiers like silver or gold?
No. There are stamps and points up to the reward, with no status tiers.
Do points apply across all my branches?
No. Every location has its own programs, and points are collected per location.